Annette Müller

Annette is a women’s empowerment coach. She is a witch, weaver, writer, model & boss bitch. As a shapeshifter, she is devoted to uncovering and embodying all that she is. Her experience in all these different identities is her greatest teaching. She invites women to reclaim their wholeness by embracing their shadows. Her methodology of the 4 Reclaimed Archetypes: the witch, bitch, slut & dyke, supports women in finding freedom through shedding their shame. Her offerings include private coaching, online courses, retreats, herbal consultations, moon lodges and much more… She weaves the sacred within a modern context, inviting women to reclaim and reawaken their feminine powers.


1. What’s your biggest achievement / Something you’re proud of yourself for?

“Turning my wounds into my gifts. Choosing myself over getting married and having children at a time when I was not ready. Learning that every big death or ending is an opportunity for my rebirth.

2. What’s your biggest fear / something that holds you back?

“I am actively transmuting fears as they arise. I would say my fear of betrayal by those closest to me is an old wound I consciously release from my subconscious. It has held me back from trusting in love.

3. What’s your biggest contribution / Something you like to share?

My biggest contribution is the work I do with women. Supporting women in releasing shame and owning their dreams, so they can show up in the world exactly as they please. We all deserve to feel connected to our bodies, to our truth and to live in a world where we can express that.”

Fun Facts

I speak to the water, plants, the fire and the wind. I do not put anything on my skin, face or hair that I cannot eat. My mom is a race car driver and raised 6 children, she is a badass, and where I get my fire from.

“Where do you find inspiration? In all the ways, but mostly, inside.” – SOW

Thank you for being you!

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